Step Action provides the option to define additional actions in a Journey at a specific step or modal step, optionally under specific conditions defined in rules. This can help avoid unnecessary Journey failures and make the Journey more adaptable to User interaction.
You can optionally specify rules of the URL or Element type which, if the conditions are met, will allow the specified action to execute. For example, you might skip to some later step, bypassing others, only if some UI element is present for the current Step.
On the Action tab of the Step, click the “+” (plus) icon to specify an action. Note that you cannot specify an action if any Step Transition except Next Button or Timing is selected in the Content tab.
You can choose from 3 types of actions:
- Stop Journey: if the condition is true, the Journey will stop.
- Jump to Step: if the condition is true, the Journey will jump forward to a defined step of the same Journey.
- Play Journey: if the condition is true, the Journey will stop and it will start another defined Journey which you select from a list. Only Journeys of the current Site are available to select.
- You can optionally specify a message that is shown to the end user just before the action executes. For example, if you specify the Play Journey action, you might specify a message like “You will now start the Journey for [whatever].”